AfricaNews ICT desk
Samsung's new C5212 handset is named after Nigerian footballer Jon Obi Mikel. The mobile firm hopes it will be a hit in the Nigerian market. The company this week launched the handset in Abuja in honour of Nigeria and Chelsea football star Mikel.

Managing Director Samsung Electronics Nigeria James You said about the phone: “Mikel, as our brand point’s man, has endorsed our new product offering, the Samsung C5212 mobile phone. This is our latest offering to our numerous consumers in Nigeria. The need for the Samsung C5212 mobile phone arose from market surveys carried out by research agencies which identified the need to satisfy the growing customer demand. It comes with a dual SIM feature with the quality assurance, product excellence and genuine advantages that sets it apart from its genre.”
The handset boasts a slim size, sleek and a modem design and is a slide-up handset.
“It is easy to carry and use and looks appropriate in both work and casual settings. Users will be able to enjoy longer use of their mobile between battery recharges. The larger battery compensates for the power-consuming roaming features, allowing users to access the features of the mobile without affecting the usability.
John Michael Nchekwube Obinna, commonly known as John Obi Mikel is a Nigerian footballer, who currently plays as a Midfielder for Chelsea.